Radio Rehoboth
Research indicates that Community Radio is an excellent public relations tool. Listeners have a positive image of companies that support educational radio and report their purchasing decisions are influenced by such underwriting support.
As a non-profit community radio station, Radio Rehoboth is allowed to thank businesses and organizations for tax-deductible donations with short on-air acknowledgments. These spots are known as underwriting. Think of this as a radio billboard that keeps your name out in front of the public many times per day at a fraction of a commercial’s cost.
While underwriting is not commercial advertising, it can provide your business with some of the same benefits, plus some benefits that commercial advertising can’t offer. Research indicates that Community Radio is an excellent public relations tool. Listeners have a positive image of companies that support educational radio and report their purchasing decisions are influenced by such underwriting support.
Additionally, your support of Radio Rehoboth shows you are interested in contributing to the quality of life in Rehoboth Beach, Lewes, Dewey Beach, and surrounding communities. Your business will be joining other fine businesses that support our quality programming.
Copyright 2023 East Sussex Public Broadcasting, Inc.